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AOL,
iTunes and Yahoo!Music Capture eTuners | Top 10 Online Music Destinations Week ending January 29, 2006 US, Home and Work |
||
|
|
Unique Audience (000) |
Active Reach (%) |
| AOL Music |
11,761 |
9 |
| iTunes |
10,746 |
8.22 |
| Yahoo! Music |
10,383 |
7.94 |
| MTV Networks Music |
2,427 |
1.86 |
| MSN Music |
2,410 |
1.84 |
| Clear Channel Music Radio Network |
2,069 |
1.58 |
| BeMusic |
1,547 |
1.18 |
| Warner Music Group |
1,122 |
0.86 |
| A-Z Lyrics Universe |
1,058 |
0.81 |
| eBay Musical Instruments |
903 |
0.69 |
| Source: Nielsen//NetRatings NetView |
||
| Demographic Data for Music Category Month of December 2005 US, Home and Work |
|||
| Category |
Target |
Unique Audience (000) |
Audience Composition (%) |
| Total |
|
73,370 |
100 |
| Male |
|
37,012 |
50.45 |
| Female |
|
36,358 |
49.55 |
| Age |
2 - 11 |
3,154 |
4.3 |
|
|
12 - 17 |
10,422 |
14.2 |
|
|
18 - 24 |
6,279 |
8.56 |
|
|
25 - 34 |
10,180 |
13.87 |
|
|
35 - 49 |
24,589 |
33.51 |
|
|
45+ |
27,062 |
36.88 |
|
|
55+ |
12,176 |
16.6 |
|
|
65+ |
4,393 |
5.99 |
| HH Income |
$ 0 - 24999 |
4,541 |
6.19 |
|
|
$ 25000 - 49999 |
17,173 |
23.41 |
|
|
$ 50000 - 74999 |
19,352 |
26.38 |
|
|
$ 75000 - 99999 |
13,332 |
18.17 |
|
|
$ 100000 - 149999 |
12,126 |
16.53 |
|
|
$ 150000+ |
5,978 |
8.15 |
|
|
No Response |
869 |
1.18 |
| Source: Nielsen//NetRatings NetView |
|||
Data on theEntertainment Industry, Music Albums Segment
Week ending January 29, 2006 US, Home and Work
| Top 15 Advertisers |
||
|
|
Impressions (000) |
Share of all Impressions |
| Sony Corporation |
1,910 |
77.2% |
| The Walt Disney Corporation |
283 |
11.4% |
| EMI Group plc |
84 |
3.4% |
| Time Warner Inc. |
68 |
2.7% |
| Bertelsmann AG |
57 |
2.3% |
| Vivendi Universal S.A. |
24 |
1.0% |
| Little Dizzy Records |
14 |
0.6% |
| Kemado Records |
12 |
0.5% |
| Domino London |
6 |
0.2% |
| Dead Poetic |
5 |
0.2% |
| Jim Brickman |
4 |
0.2% |
| Asquared Management |
3 |
0.1% |
| DreamWorks SKG |
2 |
0.1% |
| Black Hole Records |
1 |
0.0% |
| Nuclear Blast USA |
1 |
0.0% |
| Total |
2,474 |
100.0% |
| Source: Nielsen//NetRatings AdRelevance |
||
| Top Ad Sizes |
|||
|
|
Dimensions |
Impressions (000) |
Share of Impressions |
| Non-Standard Dimension |
|
724 |
29.3% |
| Leaderboard |
(728x90) |
523 |
21.1% |
| Wide Skyscraper |
(160x600) |
512 |
20.7% |
| Medium Rectangle |
(300x250) |
360 |
14.6% |
| Button #1 |
(120x90) |
130 |
5.3% |
| Skyscraper |
(180x150) |
84 |
3.4% |
| Square |
(250x250) |
36 |
1.5% |
| Rectangle |
(180x150) |
28 |
1.1% |
| Full Banner |
(468x60) |
28 |
1.1% |
| Half Banner |
(234x60) |
21 |
0.8% |
| Square Button |
(125x125) |
14 |
0.6% |
| Button #2 |
(120x60) |
14 |
0.6% |
| Total |
|
2,474 |
100.0% |
| Source: Nielsen//NetRatings AdRelevance |
|||
| Ad Delivery Types |
||
|
|
Impressions (000) |
Share of all Impressions |
| Inline |
1,751 |
70.7% |
| Pop-Under |
724 |
29.3% |
| Total |
2,475 |
100.0% |
| Source: Nielsen//NetRatings AdRelevance |
||
Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the World Wide Web and not within AOL's proprietary service.
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